More time selling beer.
Less time handling trade orders.

RIWAKA takes order processing off your sales team’s plate, so they can spend their time where it matters: winning new accounts and selling more beer.
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No setup fee. First month free. Cancel anytime.
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You hired them to grow your brewery’s sales.

Instead, they’re buried in emails and spreadsheets.

Your sales team should be winning new accounts, not processing orders all day.

Every trade order creates the same admin loop: check stock, reply to the customer, wait for confirmation, enter the order, update the spreadsheet. Then do it all again.

Meanwhile, the new bar across town is waiting for a tasting. The distributor who asked about beer availability hasn’t heard back. And that promising export account? Still waiting for a follow-up.

Your sales team is busy processing orders from accounts you’ve already won, instead of chasing new ones.
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Hi there 👋

I started my own brewery, Sparkle, three years ago with no brewing experience and just the kind of energy you only have when you’re starting from scratch.

After two years running our brewpub, we moved into wholesale. Our customer base grew quickly, and so did the workload. Within months, my wife, who handles sales, was spending more time processing orders than growing the business.

Every unanswered email was a sale waiting to happen. Every spreadsheet update stole time from finding new customers. The frustration was reaching breaking point.
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So I put my coding background to work and built a trade ordering portal on Shopify. Today, 80 trade accounts order directly through our online store. Most orders go straight to the team preparing pallets without us lifting a finger. Then I built the feature our distributors had been asking for all along: pre-order.

That’s when it clicked. Endless emails. Endless spreadsheets. We are not the only brewery stuck in this cycle... That's what made me turn what I'd built for Sparkle into a separate project called RIWAKA.

Thank you for taking the time to consider working with me. If you have any questions, reach me anytime at antoine@riwaka.xyz.
Antoine
Founder of RIWAKA
Co-founder & Head Brewer at Sparkle

Put trade ordering on autopilot.

Keep your sales team selling. Let your trade customers order on their own terms. They check stock, place orders and pre-order upcoming releases, while your sales team spends more time growing beer sales.

Your trade customers order when it suits them

One login gives each customer access to their own pricing and live availability across cans, kegs and bottles. They place the order themselves, on their usual payment terms, without emailing your sales team.

RIWAKA sends every order to Shopify B2B for processing

Every order is pushed straight into Shopify B2B with the right customer, pricing, products and quantities already in place. Your team gets notified automatically, with no manual entry, confirmation emails or spreadsheets to update.

Your logistics team takes it from there

Once the order is in Shopify B2B, your logistics team has everything they need to prepare it, while invoicing stays in your usual software. At Sparkle, most trade orders reach pallet prep without sales having to touch them.
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FEATURES

Built for the way breweries actually sell beer.

From trade pricing and live stock to payment terms, case quantities and reorders, RIWAKA is built around the way brewery wholesale actually works.

Trade price lists

Up to three price lists: direct, distributor and export, for instance. Each customer logs in and sees their prices, nobody else’s.

Pre-order

Trade customers reserve the next release while it is still in the tank. You package against real orders, not guesswork.

Inventory that keeps up

Every order takes stock off the shelf in Shopify as it comes in. Kegs share one stock per batch across sizes, so what a customer sees as available is what is actually left.
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Order on account

Nothing to pay at checkout. Each customer orders on the payment terms you set, Net 30 or whatever you agreed, and your invoicing software handles the rest.

Cases and kegs, not units

Products sold by the case of 24 or the keg, with minimums and multiples you decide. Price breaks by volume when a customer takes a pallet.

Reorder in one click

A customer repeats last week’s order from their account, or builds one from a quick order list without opening each product. Changes a quantity, done.
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PRICING

Turn wholesale admin into sales time

I build your trade ordering portal directly on Shopify B2B and get it live within 15 days. You pay nothing until it’s live. Your first month is free, then it’s one flat monthly fee.
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Order & Pre-Order

One place for every trade order.

Give your trade accounts one place to order everything from your brewery, whenever they need it, while your sales team gets out of email and Excel.

€ 295 /month

Up to 200 trade accounts.
First month free, then billed monthly. Cancel anytime by email.

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  • Everyday ordering, whenever they need it. Kegs, cans and bottles in one place, so your sales team can stay focused on winning new business.
  • Sell your beer before it’s packaged. Trade customers pre-order upcoming releases while the beer is still in the tank, so you lock in demand earlier and package against real orders, not guesswork.
  • Trade prices by customer type. Up to three price lists, direct, distributor and export for instance. Customers log in, see their prices and order directly, with nothing to pay at checkout.
  • More selling, less order admin. Orders land directly in Shopify, freeing your sales team from processing them by hand. I handle the setup, train your team, keep everything working through theme updates, and provide support within two business days.
  • Your store keeps getting better. Everything I learn running trade ordering at Sparkle, and with each brewery I set up, feeds back into RIWAKA and gets rolled out to your store.
FREQUENTLY ASKED QUESTIONS

The stuff you’re probably wondering.

Everything you need to know before getting started.

  1. Because it already handles the boring stuff well. Products, stock, customer accounts, orders, payment terms and mobile notifications are already built in.

    What Shopify doesn't handle natively is how breweries actually sell beer. A distributor ordering pallets shouldn't have the same experience as someone buying a T-shirt.

    RIWAKA takes that solid foundation and turns it into a trade ordering system built around how breweries really work.

  2. Nothing yet. I open your trade store from my Shopify Partner account and build it there, so you don't pay Shopify while I'm working. Once everything is ready, I transfer full ownership to your brewery.

    Already on WooCommerce, Squarespace, Wix or something else? Keep it. Your website stays exactly where it is. Shopify runs alongside it, for trade only.

    When I transfer the store to your brewery, you choose your Shopify plan directly with Shopify. Basic is enough to start. No paid theme either. I'm the theme.

  3. No. I recommend keeping retail and trade on two separate Shopify stores.

    Your current store stays exactly as it is for consumers, while RIWAKA runs on a dedicated trade store built specifically for wholesale. It means one extra Shopify plan and stock shared across two stores, but it keeps both sides completely separate. Whatever you change for trade can never affect your retail store.

  4. Yes, twice.

    First, open the live demo and place an order as a trade customer of a sample brewery.

    Then ask for a free trial and I build it for real, in your store or in the trade store I open for you. You pay nothing until your first trade customers can order, and your first month after launch is free. After that it's month to month: cancel by email before the 1st of any month, no fees, no reason needed.

  5. At Sparkle, 80 trade accounts order through the portal today. What made it work is that there was nothing to learn. Each customer receives a login, sees their own prices and live stock, and places an order the way they would buy anything else online. No app, no training, no new habit beyond opening a link instead of writing an email.

    Some accounts will keep emailing or calling, especially at the start. Nothing breaks. Your team enters those orders in Shopify B2B by hand, on the customer's account at their prices, and the customer gets the same confirmation as everyone else. Most of them switch on their own once they notice the portal answers the question they were emailing about in the first place: what is in stock right now.

  6. Three lists, in whatever format you already have them: your products with their formats and case sizes, your trade price lists, and your trade customers with their delivery addresses and payment terms. An export from your invoicing software is fine. So is a PDF price list.

    I do the import. Products, price lists, trade accounts and payment terms go into Shopify B2B on my side, and I check them against your lists before anything goes live. Your part fits in two calls: one to go through your lists with me, one to look at the store with a trade customer's eyes before the first logins go out.

  7. No. Shopify takes the order, while your invoicing software and accounting workflow stay exactly as they are.

    What changes is where the order starts. A complete trade order, with the right products, prices and quantities, lands directly in Shopify instead of your team pulling it from an email and entering it manually.

    If you want to automate the next step too, I can look into connecting Shopify with your invoicing software. This is an optional integration, priced separately from the RIWAKA plan.

  8. Everything that matters. Your trade accounts, price lists, products and orders are native Shopify data and stay in your store. Your customers keep their accounts and their prices.

    The only thing that leaves is my code. I remove the RIWAKA ordering pages and the Pre-Order module myself on the last day, so nothing breaks in your theme. Keep my collaborator access open until then and I do it cleanly.

REQUEST A FREE TRIAL

Give your sales team their time back

Free your sales team to sell more beer. Request a free trial and see how RIWAKA could fit your brewery’s trade ordering workflow.
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